A new online crowdfunding platform being launched this week is designed to solicit new donors and donations to support arts and cultural organizations in Hillsborough and Pinellas counties.
Power2Give is similar to other crowdfunding platforms such as Kickstarter or Indiegogo, but the focus is on helping local arts and culture organizations fund projects that might not be funded through traditional campaigns.
The concept began with the Arts and Science Council in Charlotte, NC. It has expanded to include 21 metropolitan areas who have raised $4.5 million through 1,880 projects in just two years. The Tampa Bay region will be the 22nd community to join Power2Give.
Projects are listed on the site for 90 days. If the fundraising goal is met before then, the project is removed from the site. If the goal is not met, the money is still given to the nonprofit, another differentiator from the all-or-nothing model used by many other crowdfunding platforms. The organizations also provide donors with non-cash benefits.
In the spirit of transparency, organizations are encouraged to break projects down to explain exactly what they cover. This transparency also aims to create more patrons for the arts by providing a closer glimpse into what goes on within the organizations. This idea has proven successful, with an estimated 44 percent of donors across the 21 metropolitan areas being first time arts patrons.
“You can feel confident that the project is real and the money is going somewhere,” says Terri Simons, director of program services for the
Arts Council of Hillsborough County, the sponsoring organization for the Tampa Bay arm of Power2Give.
Power2give Tampa Bay launches February 12 with over $100,000 in projects to fund, including: helping students with disabilities attend summer animation camp through
VSA Florida, creative journaling projects for families of domestic violence through the
Dunedin Fine Arts Center, a mosaic on the outside of the building at the
Firehouse Cultural Center in Ruskin and underwriting costs for some of the performers at the
St. Petersburg Jazz Festival.
Writer:
Megan Hendricks
Source: Terri Simons, Arts Council of Hillsborough County
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