LEGOLAND Florida Prepares To Hire 1,000 In Winter Haven

LEGOLAND Florida plans to start interviewing potential employees in June in preparation for an October 2011 opening. The new theme park plans to fill 1,000 positions needed to support operations.

"We have an entire park to fill," says Jackie Wallace a representative of LEGOLAND Florida. "From maintenance staff, to ticket takers at the front gate, to food and beverage workers, and retail staff for the shops we are really prepared to start filling out these positions."

Wallace says that the company will start with hiring managers and supervisors first, and then will do a mass hiring in June.

"All applications must be submitted through our website; once we pre-qualify candidates we will invite groups of applicants to our on-site assessment center," says Wallace. "We will bring in groups of applicants from 20-50 people at a time and watch people interact with each other, do some interviews, interactive games and assess how candidates interact. From there we go into a more formal interview process."

For service positions, Wallace says the company is looking for a certain type of employee. "Our park is dedicated to families with children ages 2-12, so it is imperative that the folks we bring on board be very kid-centric," says Wallace. "Candidates don't need to have a theme park background, however it does help.

While the core demographic audience of LEGOLAND is children, Wallace says the park caters to parents as well.

"Our secondary target audience are adult fans who grew up with an affinity to the Lego brand, and are interested in introducing their children to Lego."

Wallace says interested applicants can visit LEGOLAND Florida's Facebook page for updates and opportunities to interact with LEGOLAND representatives. The theme park is near Winter Haven in Polk County east of Tampa.

Writer: Kimberly Patterson
Source: Jackie Wallace, LEGOLAND Florida