For Good: Electrical contractor takes on distracted driving with national campaign

One local company aims to reverse the trend on distracted driving with a national safe driving campaign, "Decide to Drive."

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Each time you text while driving, your eyes stray from the road for around five seconds – enough time for an accident to occur. According to the National Safety Council, one in four car crashes involves cell phone use. 

At any given moment, more than 660,000 people across the United States are using cell phones or other electronic devices. Texting and driving can be especially dangerous for teens on the road.

One local company is taking a proactive approach to reducing distracted driving through a new safe driving campaign. St. Petersburg-based electrical contractor Power Design, Inc, launched “Decide to Drive” to encourage employees and fellow community members to practice safe driving.

“Join me in making the one decision not to text while driving, the one decision not to email while driving, and the one decision not to drink and drive,” Power Design CEO Mitch Permuy explains in a news release.

The “Decide to Drive” campaign is centered on the Power of One pledge, or the notion that one safe driver can save lives.

“Power of One is about how the decisions we make every day impact us as individuals, impact our families, our friends and the communities we belong to,” Permuy says.

St. Petersburg Mayor Rick Kriseman praises the local business for “doing their part to create a safer St. Petersburg.”

“As mayor, my first and most important job is public safety,” Kriseman says. “Too many people across our nation have lost their lives in the brief moment they or another driver used a cell phone or electronic device.

Kriseman called for drivers in St. Pete and across the country to “work together and help save lives.”

Power Design has partnered with EndDD, a website dedicated to safer driving, to promote the “Decide to Drive” campaign.

“We are always grateful to spread the message at workplaces, and we anticipate that employees will bring the safe driving message to their families and to those they care about,” website creator Joel Feldman explains in a news release. 

Other efforts to promote the “Decide to Drive” campaign will include establishing a Power Design corporate transportation program, supporting People Against Distracted Driving, providing information on safe driving apps to employees, and informing the community about the campaign through social media.

To view the Power of One pledge and learn more, visit the “Decide to Drive” campaign website

Author

Justine Benstead is a writer and social media manager who lives in the sunny Hyde Park neighborhood of Tampa. She grew up in New Jersey and then Florida, graduating from the University of South Florida with a BA in English. She aspires to become a Jeopardy! champion and enjoys reading, kickboxing, taking her dog on long walks, and photography. Follow her on Twitter at @JustineinTampa. Justine enjoys telling stories and writing profiles about Tampa Bay's emerging technology and innovation news scene and entrepreneurs.

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