Approximately 10 months after opening in Westchase, Burger 21 recently opened its doors at a new location in Carrollwood.
The new restaurant
at 11777 N. Dale Mabry Highway celebrated its grand opening on October 23rd, marking its second location in the Tampa Bay region; the company's first restaurant in Westchase is located at 9664 W. Linebaugh Ave.
Offering 21 freshly ground, hormone-free beef, chicken, turkey and shrimp burgers, the 2,900-square-foot restaurant also offers made-to-order salads, Hebrew National hot dogs
and an extensive signature shake bar including hand-dipped shakes, malts and floats.
“The Burger 21 concept defines its own category beyond the better burger offering quality, premium ingredients, innovative recipes and a gourmet experience without the gourmet price,” says Mark Johnston, CEO of Tampa's Front Burner Brands
, parent company of Burger 21. “We're excited to jumpstart the growth of this brand.”
Hiring 67 new team members for the opening, the Carrollwood location offers a 340-square-foot patio area with the capacity to seat approximately 100 customers inside and out.
“We chose Carrollwood [for the second location] because it's an area that is very active during our business hours, and, like the Westchase community, Carrollwood is the kind of community that has legs: A customer will share their Burger 21 experience with his or her neighbor who then tells his or her neighbor and so on,” says Johnston.
In September, Burger 21
launched a national franchise program with plans to expand the “beyond the better burger” fast-casual concept throughout most of the United States. Initial expansion efforts will focus on Florida markets.
Writer: Alexis Quinn Chamberlain
Source: Mark Johnston, Front Burner Brands